Creative Specs

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Type Creative Unit Name Dimensions (H x W) Max File Size Animation/Video Guidelines Other Notes
Spectacular
43 Rotunda
2336px H x 1832px W
40mb
Photos need to be in JPG format videos need to be in Mp4 format (H.264 Codec), and exactly :15 seconds (30 FPS) All creative needs to be in 72 dpi."
Please refrain from white backgrounds. When creating your campaign, a strong call to action is encouraged (ie "Buy Now!" or "Out Now!"). Include social media handles.
Spectacular
Broadway Plaza
Display #1: 600px H x 224px W | 19’ H x 7’ W

Display #2: 600px H x 2368px W | 19’ H x 88’ W
40mb
Photos need to be in JPG format videos need to be in Mp4 format (H.264 Codec), and exactly :15 seconds (30 FPS) All creative needs to be in 72 dpi."
Please refrain from white backgrounds. When creating your campaign, a strong call to action is encouraged (ie "Buy Now!" or "Out Now!"). Include social media handles.
Spectacular
Times Square Tower
Display #1: 3384px H x 360px W | 169' 2" H x 18' 4" W

Display #2: 3510px H x 2970px W | 79' 6" H x 93" 7" W
40mb
Photos need to be in JPG format videos need to be in Mp4 format (H.264 Codec), and exactly :15 seconds (30 FPS) All creative needs to be in 72 dpi."
Please refrain from white backgrounds. When creating your campaign, a strong call to action is encouraged (ie "Buy Now!" or "Out Now!"). Include social media handles.
Spectacular
Mosaic
Display #3001 1584 H x 416 W px

Display #3002 1376 H x 416 W px

Display #3003 1696 H x 1344 W px

Display #3004 1696 H x 640 W px

Display #3005 1056 H px x 672 W px

Display #3006 200 H x 790 W px

Display #3007 618 H x 400 W px

Display #3008 256 H x 300 W px

Display #3009 256 H x 630 W px

40mb
Photos need to be in JPG format videos need to be in Mp4 format (H.264 Codec), and exactly :15 seconds (30 FPS) All creative needs to be in 72 dpi."
Please refrain from white backgrounds. When creating your campaign, a strong call to action is encouraged (ie "Buy Now!" or "Out Now!"). Include social media handles.
Spectacular
Midtown West
558px H x 1928px W
40mb
Photos need to be in JPG format videos need to be in Mp4 format (H.264 Codec), and exactly :15 seconds (30 FPS) All creative needs to be in 72 dpi."
Please refrain from white backgrounds. When creating your campaign, a strong call to action is encouraged (ie "Buy Now!" or "Out Now!"). Include social media handles.
Spectacular
The Hilton
864px H x 2370px W
40mb
Photos need to be in JPG format videos need to be in Mp4 format (H.264 Codec), and exactly :15 seconds (30 FPS) All creative needs to be in 72 dpi."
Please refrain from white backgrounds. When creating your campaign, a strong call to action is encouraged (ie "Buy Now!" or "Out Now!"). Include social media handles.
Spectacular
1530 Broadway:
I Love NY
900px H x 1846px W
40mb
Photos need to be in JPG format videos need to be in Mp4 format (H.264 Codec), and exactly :15 seconds (30 FPS) All creative needs to be in 72 dpi."
Please refrain from white backgrounds. When creating your campaign, a strong call to action is encouraged (ie "Buy Now!" or "Out Now!"). Include social media handles.
Spectacular
1540 Broadway: Polo
828px W x 1260px H (Vertical Orientation)
40mb
Please refrain from white backgrounds. When creating your campaign, a strong call to action is encouraged (ie "Buy Now!" or "Out Now!"). Include social media handles.
Spectacular
Port Authority South Corner
1296px H x 768px W
40mb
Photos need to be in JPG format videos need to be in Mp4 format (H.264 Codec), and exactly :15 seconds (30 FPS) All creative needs to be in 72 dpi."
Please refrain from white backgrounds. When creating your campaign, a strong call to action is encouraged (ie "Buy Now!" or "Out Now!"). Include social media handles.
Spectacular
1 Times Square Takeover
Display 1: 928 H x 656 px W

Display 2: 944 H x 960 px W

Display 3: 936 H x 1080 px W

Display 4: 7380 H x 1312px W

100mb
Photos need to be in JPG format videos need to be in Mp4 format (H.264 Codec), and exactly :15 seconds (30 FPS) All creative needs to be in 72 dpi."
Please refrain from white backgrounds. When creating your campaign, a strong call to action is encouraged (ie "Buy Now!" or "Out Now!"). Include social media handles.
Spectacular
LV Rotunda
(Las Vegas)
2160 H x 3840 W
40mb
Photos need to be in JPG format videos need to be in Mp4 format (H.264 Codec), and exactly :15 seconds (30 FPS) All creative needs to be in 72 dpi."
Please refrain from white backgrounds. When creating your campaign, a strong call to action is encouraged (ie "Buy Now!" or "Out Now!"). Include social media handles.
Spectacular
LV Corner
(Las Vegas)
1440 H x 7360 W px
40mb
Photos need to be in JPG format videos need to be in Mp4 format (H.264 Codec), and exactly :15 seconds (30 FPS) All creative needs to be in 72 dpi."
Please refrain from white backgrounds. When creating your campaign, a strong call to action is encouraged (ie "Buy Now!" or "Out Now!"). Include social media handles.
Spectacular
Boulevard
(Las Vegas)
1376 H x 5376px W
40mb
Photos need to be in JPG format videos need to be in Mp4 format (H.264 Codec), and exactly :15 seconds (30 FPS) All creative needs to be in 72 dpi."
Please refrain from white backgrounds. When creating your campaign, a strong call to action is encouraged (ie "Buy Now!" or "Out Now!"). Include social media handles.
Urban Panel
LinkNYC
1920px H x 1080px W
40mb
Photos need to be in JPG format videos need to be in Mp4 format (H.264 Codec), and exactly :15 seconds (30 FPS) All creative needs to be in 72 dpi."
Please refrain from white backgrounds. When creating your campaign, a strong call to action is encouraged (ie "Buy Now!" or "Out Now!"). Include social media handles.
CTV / OTT
TV Screens

Mobile Devices

Tablets
Dimensions: 960x720px and 960x540px

Audio Bitrate: 128 kbps or higher

Video Bitrate: 2.0 Mbps or higher

10 MB with a max final load size of 200
:15 SEC, :30 SEC
N/A
Streaming Audio
Audio Devices

Apps
WAV, MP3
WAV - 16-bit 44.1 kHz MP3 - at least 192 kbps
:15 SEC, :30 SEC
N/A
Roadside Billboards
All Roadside
Sizes Differ
50MB
JPG, MP4
N/A
0
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